BeachLife Festival 2019
MAY 3 – 5, 2019
Forty Musical Acts, Three Stages for a Three-Day Immersive Experience Celebrating SoCal Beach Culture at Redondo Beach’s Seaside Lagoon
Los Angeles, CA — In a first-of-its-kind coastal event in Los Angeles, The BeachLife Festival will bring together more than 40 headlining touring bands and legendary musicians, California culinary stars, and multiple surf and skateboarding components for a three-day immersive experience celebrating Southern California beach culture. Running May 3-5, 2019 oceanfront in Redondo Beach, The BeachLife Festival will feature California’s legacy of live music, culinary, skate, surf and iconic beach lifestyle with the only Los Angeles festival of this record-breaking scale at one of the city’s most famed beaches.
With a 10-year partnership on an 8.6 acre site at the scenic Seaside Lagoon water park along the Redondo Beach waterfront, The BeachLife Festival producers will invest substantial capital into transforming the saltwater lagoon, its beach and surrounding area, including adjacent parking surfaces, into a classic California beach village-like atmosphere, complete with a built-out immersive venue and three stages set to host 40+ headlining bands. The beach-meets-park environment will be shaped by expanding the white sand beach of the Seaside Lagoon encompassed by an expansive synthetic grass landscape.
The BeachLife Festival was founded by Los Angeles native Allen Sanford, a restaurateur-turned-tech-music entrepreneur, and his business partner, Rob Lissner, a former tech executive. Veterans in the streaming music space, the two co-founded LiveList, a free live streaming platform that broadcasts thousands of concerts and festivals from around the world. The platform is partnering with The BeachLife Festival to deliver the premier “content first” festival of this scale by broadcasting exclusive live music, backstage interviews, on the ground experiences, and more to millions globally.
“Having worked with major festivals around the country, we saw an opportunity to distinguish ourselves in the space by creating a content-first festival; something we haven’t seen before,” said Allen Sanford, The BeachLife Festival co-founder, who is also known for his decade-long Hermosa Beach summer concert series. “Every artist, stage, and activation at BeachLife is designed to maximize content creation and contribute to a highly engaging online experience while keeping our live audience experience intimate.”
While embracing the vanguard spirit of Southern California’s beach music scene, harking back to the days when The Beach Boys sang about “California Dreaming” and sun-seeking beachgoers played barefoot in the sand and surf, The BeachLife Festival will forge ahead from a technological and experiential perspective by creating a highly-integrated level of engagement between artists and guests, even before the musical acts take the stage. In the months leading up to the festival, confirmed BeachLife acts will be producing exclusive content to highlight their connection to, and passion for, California’s acclaimed beach culture.
“We’re creating an eclectic festival that features a wide array of artists and great food and drink, and one that shines a light on the beach and ocean-related causes,” said The BeachLife Festival Creative Director and Pennywise frontman, Jim Lindberg. “I’ve played and attended some of the best music festivals in the world, so I’m taking those experiences to make this a truly one-of-a-kind festival that patrons and participants, alike, will remember for years to come. And, we’re going to have a great time doing it.”
Advance three-day General Admission tickets and passes are available. A limited number of advance three-day VIP passes are also on sale. VIP passes include: dedicated VIP express entrance, VIP wristband for unlimited “in & out” privileges, VIP premium bathrooms, VIP hangout lounge and pool featuring seating and shade, VIP elevated viewing decks with unobstructed views of the stages sets (limited), and preferred restaurant reservations. To purchase tickets, visit the BeachLife website.
A percent of ticket sales will be donated to several charities: Surfrider Foundation, 5 Gyres, and Redondo Beach Police Foundation, with additional non-profits forthcoming.
The BeachLife Festival will be located at Seaside Lagoon, 200 Portofino Way, Redondo Beach, CA 90277. Website: Beachlifefestival.com
This event was designed to provide equal opportunity for enjoyment by all participants. If you would like to request any particular aids or services pursuant to disability laws, please contact the event planner at Info@BeachLifeFestival.com.
*** Artist lineup & performance times subject to change without notice